Explain your offer so a stranger gets it in 10 seconds

I explain my business badly. Help me fix it.

What I do today, in my own words: <paste your current pitch, homepage text or headline>
Who my best customers are: <describe two real customers>
What they say when they recommend me: <quotes if you have them>
What I'm often confused with: <what people wrongly assume>

Do this:
1. Tell me, bluntly, what is unclear in my current explanation and why a stranger would not get it.
2. Write 5 one-line versions of what I do, each using this shape: "I help <who> do <what> so that <result>", with concrete nouns and no adjectives like innovative or seamless.
3. For each: who would immediately self-select in, and who would correctly self-select out.
4. Pick the strongest, then write a 3-sentence version for a website and a 1-sentence version for saying out loud at an event.
5. List the words in my original that should never appear again, and why.